For all the random shit I don’t post here….I have dedicated an entire new site to it! YAY!
Seven Sins is a poster series that illustrate seven deadly sins: lust, gluttony, greed, wrath, pride, envy and sloth. Series was created as part of Seven Deadly Sins Contest and was exhibited with works by other authors at Platano Rock Festival in Las Palmas.
Alexey Malina is a graphic designer and digital artist living in Moscow, Russia.
images via morfae
The Lollipop Shoppe is a modern furniture and accessories retailer. Founded in 2007, they are the new kids on the block. But with a successful premises in Brighton, a new one about to open in London and the start of their own product line on the cards, the Shoppe promises to be more than just another furniture store.
Our challenge was to create something that reflects the heritage of their large line of classic products from manufacturers like Vitra, that fits in with the contemporary brands like Established & Sons and that conveyed the straightforward nature with which The Lollipop Shoppe conducts its business.
On top of that, what was also important is that they trade in real objects, so we wanted to create an identity that didn’t have to only exist in two dimensions, an identity with the potential for three dimensions seemed far more fitting. We created a bespoke stencil typeface (part inspired by the 20th century modular stencils created by Josef Albers and Le Corbusier, but with a contemporary elegance). This allows the identity to be physical – it can be cut, it can be built, it can be stamped.
It seems, throughout my professional career, that the value of design and idea generation can be outweighed by the desire to make or save a few dollars.
It is my belief, and experience that in the world of design and architecture, the often costly process of design, creativity and idea generation can ultimately benefit a company proving to strengthen its corporate image, identity and ultimately financial wealth.
I have worked in a number of companies each with their own design and business philosophies, however it is evident that the company that valued the creative process of a designer, was ultimately the most successful. Taking the time to develop new ideas, philosophies and personal style not only enriched the projects but made for better designers, a happier workplace and company reputation as being innovative, creative and a leader in interior design.
I feel that if a company is not willing to recognize the creative needs of its staff, they must be prepared to produce work that is rehashed, dated and display of cheap mass produced ‘crap’. Harsh you say? Yes indeed. I do realize that a business is as money making venture, but that it still needs to recognize their duties as a profession, not only to society but to the practice of design and architecture.